THE GOLD STANDARD OF CUSTOM CYCLING APAPREL
PRIMAL CUSTOM PROGRAM
At Primal Custom Cycling Apparel, we’re passionate about helping cyclists like you pursue what you love. We take pride in offering not just top-notch designs and high-quality products, but also a customer service team that genuinely cares about your needs. With our Full Custom Program, you’ll work with our talented Design Team, who are dedicated to bringing your unique vision to life with a wide range of customization options. We're committed to not just serving you, but also supporting our community together. Let’s ride this journey together!
PRIMAL IS TRUSTED BY THE BEST IN THE WORLD
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Work With The Best.
At Primal, we understand that every cyclist is unique. That's why we offer a wide range of custom cycling apparel, including jerseys, shorts, bibs, and even cycling socks, designed to cater to your individual style, performance needs, and team identity. Whether you're a road racer, mountain biker, or casual rider, our custom cycling kits ensure you ride in comfort and style.
Our custom program features:
Start the process
PRIMAL CUSTOM CYCLING APPAREL PRODUCT RANGE
Elevate Your Cycling Experience with the Finest Quality Products and Unbeatable Customer Service.
ALITIOS
The Pro-Tour level premium cycling apparel range with technical features to help you ride faster and further than ever before.
There are times when you just want things to be faster. Etheros SR is the fastest, most aerodynamic jersey we’ve ever made. Designed to be ridden in the drops, the Etheros pattern is three dimensionally designed to help improve your riding position and keep you comfortable.
Customize Alitios
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ALITIOS
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EQUINOX
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HELIX 2.0
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OMNI
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EVO 2.0
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SPORT / PRISMA
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ILEX / MTB
NEED DESIGN HELP?
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The Best Creative Team In The Industry.
With decades of experience in the cycling industry, Primal Wear has established itself as a trusted name in custom cycling apparel. We take pride in delivering exceptional quality, unmatched customization options, and a seamless ordering process. Join the countless teams and riders who trust Primalwear for their cycling apparel needs, from custom bike jerseys to specialized custom cycling socks.
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Team Stores
We know e-commerce, we live and breathe it everyday. We bring you the ease and convenience of a online storefront for your team, club, business, or event. All under the trusted Shopify Plus platform.
Industry Leading Design Services
Why settle for sub-par design work contracted out to another company? Our in-house creative team has been leading the industry since 1992. Not only is our design team the best, the service comes included. Bring your concept to us, or come with a blank slate, we're ready to bring your custom cycling kit dreams to life.
Giving Back
With the help of our customers, partners, friends, and family, we've been able to contribute over $12 Million to health, advocacy, conservancy, and youth programs around the world.
Learn more about PRIMAL GIVES BACK.
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TEAM STORES
Your team is unique, so why shouldn’t your custom store be? We will work with you to ensure that your every fulfillment need is met. Online ordering for teams made easy. From the most trusted name in the game. Team store features include:
Our Partner Testimonials
Custom Cycling Apparel
Custom Cycling Jerseys, Kits & Apparel.
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Primal Guarantee
We guarantee delivery and your satisfaction. It's our promise and our commitment to our partners.
Need Help?
Our team of custom cycling apparel experts are ready to guide you through the process. Submit a Quote or Call us at 800.275.6953 or email at custom.apparel@primalwear.com
Team Store Login
Login to our team store platform here. Primal | VIA